How Dr. Jan Helps Homes That Didn't Sell Get Sold
A step-by-step look at Dr. Janet Duffy's proven process for turning expired listings into sold properties. From initial consultation to successful closing.
Licensed Real Estate Professional | Berkshire Hathaway HomeServices | Las Vegas, NV | License #S.0197614
Step 1: Initial Consultation & Listing Audit
Your journey begins with a comprehensive consultation where Dr. Jan analyzes exactly what went wrong with your previous listing. This honest assessment identifies specific failures that can be corrected.
What We Review
- •Previous listing price vs. current market comparables
- •Photo quality and presentation
- •Marketing channels used and exposure received
- •Agent communication and showing feedback
- •Competitor analysis and market positioning
The Honest Conversation
Dr. Jan will tell you exactly what went wrong: Was pricing too high? Were photos poor? Was marketing insufficient? This isn't about blaming - it's about identifying specific failures so they can be fixed.
You'll receive a clear assessment of: what failed, why it failed, and exactly how to fix it. No sugar-coating, no promises without plans - just honest diagnosis leading to actionable solutions.
By the end of this consultation, you'll have a complete understanding of what needs to change and confidence in a plan that will work.
Step 2: Strategic Repricing & Market Analysis
Dr. Jan conducts fresh market analysis using current data and proprietary Berkshire Hathaway HomeServices valuation tools to determine optimal pricing strategy that attracts buyers while protecting your equity.
Data-Driven Pricing Process
Comparable Sales
Recent sales of similar homes in your exact neighborhood and price range analyzed for accurate comparison.
Active Competition
Current listings competing for same buyers, their pricing, days on market, and showing activity patterns.
Absorption Rates
How quickly homes are selling at current price points in your area determines pricing strategy effectiveness.
Pricing isn't guesswork - it's science. Dr. Jan combines her PhD-level analytical approach with 30 years of Vegas market experience and proprietary BHHS tools to determine pricing that works.
Result: Strategic pricing that positions your home competitively from day one, attracting buyers while maximizing your return. No more chasing the market down after initial overpricing.
Step 3: Professional Presentation & Marketing
Your home receives professional presentation that showcases its best features: professional photography, staging consultation, and marketing materials with Berkshire Hathaway HomeServices luxury branding.
Professional Photography
Dr. Jan invests in professional photography with proper lighting, wide-angle shots, and staging that makes your home look its absolute best. These photos appear in premium marketing channels, not just basic MLS.
First impressions matter. Professional photos ensure buyers see your home at its best from the moment they view listings online.
Staging Consultation
Staging consultation helps present your home at its best: decluttering, depersonalizing, strategic furniture placement. Simple improvements that dramatically improve buyer response.
Dr. Jan identifies which improvements provide best return on investment, ensuring staging investments pay off in faster sales and better offers.
BHHS Luxury Marketing
Marketing materials carry Berkshire Hathaway HomeServices luxury branding that signals quality and institutional backing. Your home appears in premium channels: Wall Street Journal Real Estate, NYT Real Estate sections, and elite luxury portals.
This isn't just better MLS photos - it's your home reaching qualified buyers through channels that regional firms can't access. Institutional marketing power gets results that basic listing exposure can't match.
Step 4: Network Activation & Buyer Outreach
Your listing is actively promoted to Berkshire Hathaway HomeServices agent networks, luxury buyer databases, and international referral partners - reaching buyers that previous agents couldn't access.
BHHS Agent Network
900+ Berkshire Hathaway agents in Nevada receive your listing through internal network with buyers actively searching.
Luxury Buyer Database
Qualified buyers who have purchased high-end properties receive direct promotion of your listing.
International Referrals
BHHS international offices and referral partners in all 50 states promote your listing to their clients.
Step 5: Ongoing Management & Strategic Pivots
Dr. Jan maintains weekly communication with detailed updates and strategic adjustments that keep your listing competitive until it's sold. This proactive management is what turns expired listings into sold properties.
Weekly Reporting System
Every week you'll receive detailed reports: showing frequency, buyer feedback themes, competitor activity, and strategic recommendations. No more radio silence - you know exactly what's happening.
These reports identify patterns and trigger strategic adjustments: price changes if needed, marketing enhancements if required, or positioning shifts if necessary - all within 14-21 days, not after weeks of stagnation.
You have 24/7 access at 702-222-1964. Questions? Call. Concerns? Call. Dr. Jan treats your listing like her own investment - because reputation matters more than any single commission.
Ready to Get Started?
See how Dr. Jan's proven process turns expired listings into sold properties.